How to know what’s hot and what’s not

How to spot a fashion fad...
There are three cycles to a piece of clothing or accessory becoming a fad:

Innovative Phase: This is the part of the cycle where the item is extremely sought after. Ex: When celebrities started wearing UGGS.

Emulation Phase: This is when everyone wants to own or wear the trend. After girls everywhere saw these celebrities wearing the boots in national magazines everyone in America wanted their own pair.

Saturation Phase: This is when the price of the item decreases, can be found relatively anywhere, and targeted towards a mass market. Take UGGS; they can be found in almost any mall and on many websites. Though prices have remained relatively the same many stores are offering last seasons colors at a discount.

NOTE: Most often “normal” people buy such items in the emulation or saturation phase because only celebrities or people in the fashion industry get distinct items in the first phase.

Another great example of trends in the saturation phase is the initial clothing, name necklace, and once again UGGS worn by Sarah Jessica Parker who played Carrie Bradshaw on Sex & The City. Everything she wore on the show turned to gold and hit mass markets within the next year. The character “Carrie” became a style icon and women today still emulate her chic trends. Here is a pic of "Carrie" wearing her signature "Carrie" necklace.



So with all that said here are some trends that are still hot this season and some new pieces you will definitely want to add to your collection.

Pieces to keep in your closet:
• Boho: Layer your tiered skirts with a cropped jean jacket for cooler weather.
• Shrugs: Layer shrugs and tie-front ballet tops over long camisoles and sheer tops. Pair with denim or cropped pants.
• Chunky, ethnic jewelry: Mixes great with fall's teals and browns.
• Metallic shoes and bags: Still hot!
• Cropped pants: Wear with tall boots and a duster or long coat for a cool long-over-short look.

HOT new must have items:
• Military-inspired jacket or coat
• Animal prints
• Fur trims
• Embellished jeans
• Bold jewelry - especially cuff bracelets

To find more fashion info check this out.

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